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Trademark Infringement in Hollywood, FL; How to Investigate & Report Intellectual Property Theft

It doesn’t matter how large or small your business is, trademark infringement can hurt you. There is a large black market that takes brand names and sells knock offs that can hurt the original owner’s profits and reputation. This can end up costing you significant money if it goes on without detection. Advanced Private Investigator & Security of Miami, FL is here to talk about trademark infringement investigations and how a private investigator can help you get to the bottom of the problem.

Fake Products & Counterfeit Goods

When it comes to fake goods, you can virtually find them everywhere. When a company works hard to create a product that people want to buy, it is important that the product is safeguarded with a company willing to put effort into protecting its trademark. While the government works hard to eliminate fake goods at places like the Super Bowl, World Series and the Final Four, this only helps get rid of a small fraction of the total counterfeiting that is happening. Common places that you might find fake goods include:
– Flea Markets
– Sporting Events
– Auctions
– Online Marketplaces
– & More

Impact of Counterfeit Goods on Brands

Unfortunately, when customers purchase fake goods, they don’t always realize the goods are fake until much later. The problem with fake goods is that they aren’t usually made with near the quality materials that the actual products are made of. This leaves them failing much sooner than an original would. When this happens, customers usually turn to the brand name to place the blame. This can end up hurting the brand name in the process. Much of the time, when they turn to the company with their complaint, it’s the company the informs them that they have indeed purchased a knockoff.

How to Track Trademark Infringement

Because trademark infringement can cost in lost profits, it’s important that the problem is stopped at all costs. Counterfeiters are hard to catch because they are constantly on the move. Because it is so difficult to catch the problem, it can be helpful to hire a PI to help you get to the bottom of it. A PI can connect all the dots and help an investigation hold up once enough evidence is collected to move on. It is important that every investigation is done ethically or there is a chance the case will be thrown out.

Private Investigation & More in Greater Miami, Sunny Isles, Fort Lauderdale, Boca Raton, Weston, Plantation City & Miami Gardens Florida

While trademark infringement cases aren’t always a guaranteed win, private investigators can help brands make decisions moving forward as well. A PI can help you decipher whether or not there is enough to move forward with a case. At Advanced Private Investigator & Security, we will look at it from many different angles that include the size of the fake network, customer deception and how much damage it is causing your company. You can trust us to do our best to help you protect your products. Call us today!

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